Cool 1 has been competitively priced at Rs 13,999 and will be available in two colors namely silver and gold. The smartphone will be available for purchase from January 5th onwards exclusively on Amazon.in via open sales.
Speaking at the launch James Du, Global CEO, Coolpad Group, said, “India is among the top performing markets for Coolpad where we have sold close to 3 million units. The response we have got from our consumer over the years with every launch has been overwhelming and we are touched by the love of our Cool fans. We are constantly innovating and bringing products that the consumers want. Under the dual-brand strategy we aim to earn a spot within the top 5 smartphone manufacturers in China and in India. Coolpad has a very strong research and development legacy and owns thousands of patents, including one for dual-SIM cards.”
Syed Tajuddin, CEO, Coolpad India, said, “Last couple of years have been a dream run for us in India. We have achieved more than we had planned for and this has only been possible due to our philosophy to bring high-quality products with specifications and pricing that consumers want. 2017 will be a game changer for Coolpad in India as we plan to capture 4% of market share. We already have offline presence in 5 cities with a reach in 3000 stores. It is only because of the quality of our products that today Coolpad has a 25% market share on Amazon in the sub Rs8000 category. Coolpad has now expanded its market to other regions and the smartphones will now be available in Bangladesh and Nepal.”
Cool 1 is powered with 1.8 GHz Octa- core processor and Adrena 510, which enables to run multiple applications effortlessly at the same time. The device comes with two different variants 3GB and 4GB with internal storage of 32GB. Cool1 sports dual rear 13- megapixel camera with autofocus enabled and dual tone LED flash. With this, it enables to capture the best even in low light condition. It also supports, a 8- megapixel secondary front camera. The smartphone is paced with a massive 4000mAh battery with fast charging support. Coming to the connectivity options, Cool1 offers 4G with VoLTE, 2G/3G, Wi-Fi 8802.1111 ac/a/b/g/n (2.4/5 GHz), Bluetooth 4.1, GPS, FM Radio, 3.5mm Audio Jack and USB Type-C port.