Monday, May 16, 2022

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ITC Gardenia and WelcomHotel goes the sustainable way to bring in Christmas Cheer

ITC Gardenia have always strived for their Christmas Tree to enshrine Responsible Luxury. This year, apart from being eco-friendly, the Tree of Knowledge symbolizes the importance of education, and the role it plays in enlightenment – represented by the bright star on top.

The 15-feet-tree is made using recycled wood and ITC Classmate Notebooks. At the end of the festive season, they will share the love and light by gifting these notebooks to the less privileged, children who could not go to school during these testing times.

The gingerbread house village around the tree has been crafted by their expert chefs to add to the final charm to the Tree. The Tree of Knowledge is also a message to the hotel guests to cherish the gift of receiving, and spread the joy of giving!

At ITC’s WelcomHotel, their Christmas Tree, along with all other decorations is carefully crafted using recycled paper and Channapatna Toys. The process  of making these toys is entirely organic, using vegetable dyes and Dhoodi  wood  (milkwood),  with  the  polishing  done  with highly abrasive property  grass  thus  making  these  toys  (now known as Channapatna Toys) completely environment friendly.

While the paper which has been used is handmade and recycled, the toys have been responsibly sourced directly from the craftsmen in Channapatna, thus focusing on the indigenous and rich culture of Karnataka.

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