Monday, June 27, 2022

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Tata Starbucks onboard Radhika Madan and Krystle D’Souza for its new campaign

Tata Starbucks has announced the launch of the #StarbucksDance Challenge to engage with its consumers and help them dance away their lockdown blues. To kickstart the challenge, your favourite neighborhood store roped in Angrezi Medium fame, Radhika Madan and popular television artist Krystle D’Souza.

Radhika took to her Instagram to unveil the #StarbucksDance Challenge, where she is seen performing the signature hook step while encouraging her 2.4 million followers and friends Krystle D’Souza, Sanya Malhotra and Jasleen Royal to take up the dance challenge.

Following which Krystle D’Souza took up the challenge further nominating her friends Anushka Ranjan, Kavya D’Souza and her 6.2 m followers to carry forward the dance challenge and groove along with her.

Krystle and Radhika can be seen dancing while enjoying the recently launched limited edition 1 litre freshly brewed beverages as part of the #StarbucksAtHome initiative.

With the aim of spreading positivity and joy, Tata Starbucks is inviting entries from brand loyalists and fans to participate in the dance challenge and stand a chance to win Starbucks for a year.

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