Thursday, October 1, 2020

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MEDIMIX LAUNCHES RANGE OF AYURVEDIC HAND WASH AND HAND SANITIZERS

With more than 50 years in Ayurvedic skin care, Medimix has recently introduced their new range of Ayurvedic Hand Wash and Hand Sanitizers.

The company claims that the range of its hand wash provides 99.9% germ protection through natural ingredients.

Over time, Medimix has grown synonymous with ‘skin care, the natural way’ and has gained immense trust from conscientious consumers who are keen on using natural skin care products.

Backed by the goodness of Ayurveda, Medimix now extends its portfolio in the hand washes and hand sanitizers owing to the rising demand.

The Medimix hand wash and hand sanitizers range uses innovative combinations of natural ingredients like Lemon, Tulsi, Aloe Vera, Neem and Turmeric to create invigorating blends that provide 99.9% germ protection and also ensures that they are gentle and soft on the skin, leaving the hand smelling fresh, soft and clean.

The hand wash new range includes three variants Nature Fresh (with Lemon, Tulsi, Aloe Vera), Nature Soft (with Neem, Turmeric, Aloe Vera) and Nature Care (with Neem, Tulsi, Aloe Vera). 

Hand Sanitizer includes two variants: Neem and Lemon with Tulsi and Aloe Vera as common elements. 

In line with recommendations from the World Health Organization, it helps in reducing the spread of the virus by killing 99.9 per cent of germs and bacteria without water.

Ashish Ohlyan, Head of Marketing, Cholayil Private Limited said, “The consumption of Hand Wash and Hand Sanitizers has increased many folds due to Covid-19. While people prefer using these products frequently to avoid the infection, they are also looking for products that are safe & natural and can be used frequently without affecting their skin.”

He further added, “This was an opportunity for us, being one of the leading brands in Ayurvedic Skin Care space with the expertise of 50 years. Hence, it was a seamless connection with the product category and brand credentials.”

The newly launched products are available at all major retail outlets and ecommerce platforms.

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